Making Learning FUN

See for yourself what can be learnt with the Award-Winning Business Simulation SimVenture

Accounts & Expenditure	Interpret profit and loss accounts and balance sheets
Bookkeeping	Keep up-to-date business records
Accounting and Finance	Classify costs, net and gross profit, contribution and use a break-even analysis tool to determine price
Budgeting	Understand the purpose of budgets and use them for business and campaign plans and forecasting
Cash Flow Management	Understand the importance of cash and distinguish between cash and profit
Ratio Analysis	Tackle concepts and calculations including: ROCE, Gearing & Asset Turnover
Sources of finance	Access family loans, bank loans, overdraft facilities, equity support and grants

Business Planning	Write and structure plans for internal and external use
External Influences	Understand the market and competition, changing market and supplier conditions as well as managing capacity and demand
Identifying opportunities	Undertake small budget research and marketing; create a profitable product
Legal Issues	Review the role and impact of some laws regarding health and safety, employment, company creation and contracts
Interest rates	Appreciate interest variations, their effects on demand and related finance decisions
Management by objectives	Provide tasks to staff or contractors and complete and review work & delegation
People	Understand culture of a new start-up & small business. Make decisions and deal with consequences that all business owners have to face
Practical problems	Appreciate issues related to: finance, location, building a customer base, cash flow, business planning and personal stresses & strains of self employment
Recruitment and training	Recruit staff and experience different methods of selection and choice of approaches to training

Adding value	Use unique selling points and identify the best mix of design, price, promotion and service
Markets	Complete research, market analysis, segmentation analysis and assess market size/share
Marketing	Identify, target and satisfy customers using marketing objectives, strategy and tactics
Marketing Strategy/Planning	Understand links between market research, marketing strategies and the desired goals. Appreciate the difference between strategies and tactics
Niche & Mass Marketing	Find out about the benefits and drawbacks of niche marketing and compete in large markets through product differentiation
Place	Use distribution channels and choose premises to support the sale of business products
Pricing	Use different strategies for attracting business as well as linking pricing to financial management
Promotions	Plan and execute campaigns including: Advertising, Direct Marketing, PR, Networking, Websites, Events and Exhibitions
Sales	Choose strategies, budgets and tactical activities to generate revenue

Starting a Small Firm	Appreciate the differing needs, problems and opportunities of small businesses
Operations Management	Operate stock control, buffer stock, re-ordering and manage lead times and stock levels
Quality control, improvement & assurance	Use different approaches to ensure the product is built right first-time
Product	Design and develop a product in line with customer needs
Production	Build products and/or manage contractors to produce stock for you
Suppliers	Choose from and manage different supplier accounts. Ensure supplier payment
Time & Efficiency	Manage personal and staff time to ensure work is done. Identify inefficiencies and work to improve business performance
Key Skills	SimVenture also supports the following Key Skills: Application of Numeracy techniques Communication and Information Technology Decision-making and Problem solving Reflection & Evaluation Analysis of Information